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Industry Research Report, Trends, Size, Analysis

They’re often free to find and review — lots of bang for your buck here. Discover the different types of market research, how to conduct your own market research, and use a free template to help you along the way. In today’s fast-paced business environment, companies have to identify and grab new opportunities as they arise, while staying away from threats and adapting quickly. In order to always be a step further and make the right decisions, it is critical to perform market research studies to get the information needed and make important decisions with confidence. Another pressing market research challenge that stunts organizational growth is the simple case of senior buy-in. While almost every senior decision-maker knows that market research is an essential component of a successful commercial strategy, many are reluctant to invest an ample amount of time or money in the pursuit.

Not only do they present valuable data clearly and concisely, but they also make the report much easier to understand. Things like pricing, best prospects, and valuable customers all sparks interest in marketers. We’re not specifically talking about their original language – although that’s also a big must.

Project Management

You can reward participants for free by giving them exclusive access to content. Send a simple handwritten ’thank you’ note once the study is complete. We recommend focusing on one persona, but if you feel it’s necessary to research multiple personas, be sure to recruit a separate sample group for each one. The group you identify to engage should also be made of people who recently made a purchase or purposefully decided not to make one.

We hope Knowledge Store will be easier to search for a report. We are your trusted research partner, providing actionable insights and custom consulting across life sciences, advanced materials, and technology. Allow BCC Research to nurture your smartest business decisions today, tomorrow, and beyond. With unmatched insights on countless markets, our industry research will help you take your business to new heights. The OTP segment is part of a more global two-factor authentication market evaluated at $3,5B in 2018. It will reach $8,9B by 2024, as revealed by a Market Research future study. We exist to provide actionable insights so that companies can make better decisions for growth.

Surface Water Sports Equipment Market

We were very impressed by their level of expertise, the quality of the analysis and their insightful recommendations. We would not hesitate in working with them again in the future. This report discusses exhaustive coverage of the medical device industry and its competitive landscape in terms of major player market ranking and top medical devices. Company profiles of the top fifty medical device companies, innovative products and technologies, trends and market dynamics. The field of marketing research is much older than that of market research. Two explanations given for confusing Market research with Marketing research are the similarity of the terms and also that Market Research is a subset of Marketing Research.

market research reports sample

Introducing your new adhesive to current customers is the most straightforward approach to growing sales. Your service levels, product performance and brand strength within this group is very strong. However you have already placed your product in all but two of your current customers that manufacture wood flooring. The EPA has just approved a newly formulated adhesive product manufactured by Advanced Products, Inc. . In addition to recent EPA and EU approval, this new formula’s characteristics include the ability to withstand prolonged exposure to moisture, temperature variation and very high foot traffic. Based on competitive research the new adhesive has characteristics 1 that are not available from current products on the market.


The market is expected to grow from roughly $75 billion in 2021 to $90.79 billion in 2025 at a compound annual growth rate of 5%. Moreover, rather than talking to one of your sales reps, they’re more likely to ask for referrals from members of their networks or read online reviews. A common mistake among many new or scaling companies is failing to explore and examine the competition. To truly benefit from market research, you must gather valuable nuggets of information from every key source available. Rather than solely looking at your consumers and the wider market , you should take the time to see what approach your direct competitors have adopted while getting to grips with the content and communications. Taking ample time to explore a range of primary as well as secondary sources will give your discoveries genuine context. By doing so, you will have a wealth of actionable consumer and competitor insights at your disposal at every stage of your organization’s development .

market research reports sample

Some insights could be false – For example, if you are conducting a survey, data may be inadequate or inaccurate because respondents can, well, simply be dishonest and lie. Mitigates risks – 30% of small businesses fail within the first two years. A good marketing research will help you identify those risks and allow you to mitigate them. A focus group is a group of people who get together to discuss a particular topic. The main benefit of focus groups is that they are quick and easy to conduct. You can gather a group of carefully-selected people, give them a product to try out, and get their feedback within a few hours/days. Commercial data – Those are typically created by specialized agencies like Pew, Gartner or Forrester.

Endoscopic Retrograde Cholangiopancreatography Market Research Report

There is simply not enough time to read the entire report at a presentation. Reading slides with multiple sentences is a sure way of boring your audience. Each slide should focus on a single idea supported with a picture, table, or chart. And, they connect with their audience by making eye contact. The findings section is the longest part of the research report. It is where the results of the study are reported in detail. Tables and graphs make the report easier to read and more memorable.

It’s less expensive and far more natural as it isn’t guided by a moderator or a predefined set of questions. The only issue is that you can’t get feedback directly from the mouth of the user, so it’s worth combining this type of research with interviews, surveys, and/or focus groups. “Rigorous sampling methodologies combined with high-quality data collection” is what the magazine Advertising Age considers the backbone of market research. Data collection can be done by observing pay someone to do college work customer behavior through in-situ studies or by processing e.g. log files, by interviewing customers, potential customers, stakeholders, or a sample of the general population. The data can be quantitative in nature (counting sales, clicks, eye-tracking) or qualitative . Data collection can use larger audience samples than the few hundred or thousand typically used in market research. Also required is the cooperation of those being surveyed; trust is also helpful.

Who are the biggest global pharmaceutical companies?

Expanding into niche market segments and perfecting brand positioning. Our analysts weigh in on the latest news and trends from around the globe. Browse our top articles or explore our industry-specific coverage. Exit surveys, that measure audience reactions after seeing the film in the cinema.

Even in a slowing housing market the outlook for hardwood flooring remains strong due to continued demands in remodeling and commercial construction market segments. Market trends are especially strong for prefinished and engineered wood products, and for exotics, rustics, and other hardwood products. Availability market research reports sample of this specific product is inconsistent especially when production schedules are tight at 3M. The 3M product line has experienced a significant price increase and is now considered too expensive by the companies we interviewed. It does meet or exceed all regulatory requirements today (EPA & EU).

The Most Respected Publications Cite Research and Markets

This letter acknowledges receipt of the research proposal made by the market research firm. And, it authorizes the marketing researcher to conduct a research project. It includes the name, title, and contact information of the author.

market research reports sample

The appendices of the marketing research report include all technical materials and data related to specific parts of the study. Materials posted in one of the appendices may not deal directly with the research objectives. The concentration of facilities does not necessarily correlate with the potential size of the market for adhesives or lubricants. Compare West Virginia to its neighbor Ohio that has 6 Manufacturers but only 4 million in sales volume. To maximize sales and marketing efficiencies a careful plan will need to be developed using multiple avenues to aggressively go after the business.

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On the other hand, you must find your focus if you want to write a report that will make a difference. Here are some best practices you should keep in mind when writing a research report. This Customer Success Overview Dashboard allows you to analyze how your customer service team’s responsiveness impacts your business. Use this dashboard to assess the correlation between your customer service performance and churn rate. It’s not cheap – Although market research can be done for as little as $500, large markets like the United States can run into millions of dollars. If a research is done for a specific product, the budget may be even much higher. The more expensive it is, the more time the research will take.

market research reports sample

To find the online publications with which you compete, take the overarching industry term you identified in the section above, and come up with a handful of more specific industry terms your company identifies with. You want to recruit people who have purchased your product, purchased a competitor’s product, and decided not to purchase anything at all. While your customers will be the easiest to find and recruit, sourcing information from those who aren’t customers (yet!) will help you develop a balanced view of your market. You may want to focus on people that have completed an evaluation within the past six months — or up to a year if you have a longer sales cycle or niche market. You’ll be asking very detailed questions so it’s important that their experience is fresh. The idea is to use your persona as a guideline for how to effectively reach and learn about the real audience members in your industry. Also, you may find that your business lends itself to more than one persona — that’s fine!

Renal Dialysis Equipment: Technologies and Global Markets

Globally manufacturing capacity for wood flooring is significant. This could be troublesome for US manufacturers, especially noting the increased demand for more exotic woods that cannot be grown domestically.

What is an example of data sampling?

Systematic sampling: A sample is created by setting an interval at which to extract data from the larger population — for example, selecting every 10th row in a spreadsheet of 200 items to create a sample size of 20 rows to analyze.